The day started with me continuing to write polite emails to people inviting them to interview later this week with us (oh, the logistics, and back and forth of it all!). Soon I was off to go brainstorm our product suite with the Docs and M&S... so fun!
So much heated discussion at Coffee Bean (which I can guarantee is never going to let us in after today) over how to structure our products, what is the proposition for each type of customer, segment, etc... really felt like marketing class! For example, why would you do a health check-up with us over someone else? Why does it make sense for a school tie up with us? What is the right pre-marriage checkup? Well, all in all think we ended with a decent structure. But of course, the proof of the pudding is in our first encounters with schools, corporate HR and such...
We of course then moved on to the kind of equipment we should put together at the centers. I insisted we should share stethescopes, and weighing machines, and little such things, much to the docs chagrin! Of course, it was all in zest.
On a side note, it was lovely to see so many important business meetings go on at the Coffee Bean today. Right at the next table, this super confident HR lady was conducting interview after interview, meeting poor nervous souls, walking in in the middle of a business week, and being told they were "not ready" for strategy yet, or that they had "too much execution experience". What does that mean?! Amusing!
So much heated discussion at Coffee Bean (which I can guarantee is never going to let us in after today) over how to structure our products, what is the proposition for each type of customer, segment, etc... really felt like marketing class! For example, why would you do a health check-up with us over someone else? Why does it make sense for a school tie up with us? What is the right pre-marriage checkup? Well, all in all think we ended with a decent structure. But of course, the proof of the pudding is in our first encounters with schools, corporate HR and such...
We of course then moved on to the kind of equipment we should put together at the centers. I insisted we should share stethescopes, and weighing machines, and little such things, much to the docs chagrin! Of course, it was all in zest.
On a side note, it was lovely to see so many important business meetings go on at the Coffee Bean today. Right at the next table, this super confident HR lady was conducting interview after interview, meeting poor nervous souls, walking in in the middle of a business week, and being told they were "not ready" for strategy yet, or that they had "too much execution experience". What does that mean?! Amusing!
